Ammo library
Calling Them 'The Animals,' Not Your Victims
Severity 2FramingStep 6Step 8
Refers to animals on screen as 'this cow/pig' or 'the animals' instead of your victims.
The give pair
Gives ammo
Look at this cow on the screen, isn't that terrible?
Gives nothing
This is your victim. You are responsible for this until you live vegan.
The round they fire back
Keeps distance, suffering 'over there' rather than their personal responsibility.
How to fix it
Say your victims. Look at her. These are your victims until you live vegan.
Coaching notes
- Instead of saying that cow, look at her.
- Say your victims instead of this pig, this cow.
Related lessons
- That mother: not cows and pigs Working the flowchart
- Your victims while not vegan Working the flowchart